About this Program
Old Dominion 91¶ÌÊÓƵ offers a Bachelor of Arts degree in Communication with a major in Strategic Communication & Journalism. Majoring in strategic communication and journalism will allow student to learn and practice skills across communication disciplines, from market research for advocacy campaigns, to social media management, to written and broadcast journalism. Students will choose one of two specializations for study – Strategic Communication or Journalism and Public Information – but will be exposed to knowledge and hands-on experience across the spectrum of communication disciplines. Career-focused, with real work with clients and story subjects, graduates of the program will be fortified to transition to careers in communication fields around the world. For more information, visit the Strategic Communication and Journalism program.
Program Highlights
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Use a project-based learning approach with real clients to develop strategic communication skills
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Research market opportunities for in-class clients
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Write and create media, ranging from written content, to social media, to multimedia tactics
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Learn and refine skills at the junction of journalism and media relations, to prepare for work in a dynamic media environment
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Learn and collaborate with peers in pre-professional communication organizations ODU PRSSA and the Mace & Crown
Featured Courses
Requirements
Transfer
91¶ÌÊÓƵ, we understand that as a transfer student you have unique needs that require a wide array of campus resources. The Center for Advising Administration and Academic Partnerships aims to create a transfer inclusive culture that supports the successful...
Careers
Check out these ideas from ODU's Center for Career & Leadership Development and the . A median salary is a midpoint of what people typically earn—half of those surveyed earned above the median salary, and half earned below.
Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.
Coordinate activities of staff, convention personnel, or clients to make arrangements for group meetings, events, or conventions.
Engage in promoting or creating an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media.
Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client; or if engaged in fundraising, plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.
Cost
Tuition is charged per credit hour. Amounts shown are tuition only and do not include mandatory fees, technology-delivered course fees, course-specific fees, books, housing, meal plans, or other costs. Campus-based students may take technology-delivered or online courses. Tuition is based on student classification. Fees for technology-delivered courses and other costs are listed on the ODU tuition and fees page.
Ways to Save
Here are a few ways for you to save on the cost of attending ODU. For more information visit 91¶ÌÊÓƵ Student Financial Aid.
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